The Birth of the Sports Bra

The Jogbra, born in 1977 by three Vermont women, revolutionized women’s athletic wear by offering unmatched support and freedom—finally giving women the gear they needed to move, sweat, and thrive without compromise. Officially patented in 1981, it became a cultural staple, later acquired by Champion Sportswear, and its legacy continues to inspire innovation in fitness fashion today. Support the show:Get a discount at https://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/f2e27ed9aa5a9f5b