The Climate Business, with Gudrun Cartwright

Send us Fan MailIn this episode we follow the journey of Gudrun Cartwright, the Climate Action Director for Business in the Community, as she shares her unique path and insights. We explore how her experiences in the NHS motivated her shift to environmentalism and then joining the mission of Business in the Community, a responsible business network in the UK that aims to create a fairer and greener world. We talk about the increasing recognition among CEOs that climate action is a major issue, with 85% identifying it as a top concern and about corporations  feeling the heat from market pressures and fears of greenwashing. We also talk about the role of Gen Z in driving purpose-driven work and the intricate challenges faced by global businesses, plus the anticipated prominence of climate finance at the upcoming COP and the critical need to "follow the money" for effective climate action.Follow GoodGeist for more episodes on sustainability, communications and how creativity can help make the world a better place.