The Convergence of Digital and Physical Retail Security

The Big PictureOrganized retail crime (ORC) is evolving fast—blending in-store theft with digital fraud. Retailers making progress through tougher laws, AI, and collaboration, but big gaps remain.Key ChallengesRetailers still silo store vs. e-comm investigationsORC definition is outdated, focused mainly on physical theftToo many platforms for intelligence sharing—no single standardAI fraud tactics (deepfakes, social engineering) are advancing rapidlyEmerging SolutionsAI video analytics for faster theft detectionUnified commerce + loss orchestration: merge data, teams, and systemsFederal push for broader fraud/ORC intelligence sharingSolution providers teaming up across physical + digitalBottom LineProgress is real, but uneven. The future of fighting ORC lies in unifying channels, data, and defenses—and moving from reactive whac-a-mole to proactive, AI-powered prevention.Retail's Most Wanted is presented by LVT and the Attorney General Alliance.