The cultural and economic force that is K-pop supergroup BTS

from The Decibel · host The Globe and Mail

The superstar K-pop group BTS announced recently that they are taking a temporary break as a group and pursuing individual projects. This moment was a big deal for their millions of fans worldwide, the company that brings in billions of dollars managing them and for South Korea, which considers its members cultural ambassadors for the country.Hannah Sung, co-founder of Media Girlfriends, host of the podcast At The End of the Day and BTS fan, explains what makes this group so popular and why they’re so influential. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

What this episode covers

The superstar K-pop group BTS announced recently that they are taking a temporary break as a group and pursuing individual projects. This moment was a big deal for their millions of fans worldwide, the company that brings in billions of dollars managing them and for South Korea, which considers its members cultural ambassadors for the country. Hannah Sung, co-founder of Media Girlfriends, host of the podcast At The End of the Day and BTS fan, explains what makes this group so popular and why they’re so influential.

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The cultural and economic force that is K-pop supergroup BTS

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This episode is 18 minutes long.

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This episode was published on June 27, 2022.

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