The Dark Side of a 7-Figure YouTube Channel (And The Plan To Fix It) episode artwork

EPISODE · Jun 24, 2025 · 49 MIN

The Dark Side of a 7-Figure YouTube Channel (And The Plan To Fix It)

from Sweat Equity

Brian sits down with Zach Rocheleau, the king of low-cal, high-protein recipes, to unpack how he built an audience of over 3 million followers. They dive into Zach’s content strategy, brand formats, and his move into physical products. From growing on socials to balancing value with monetization, Zach shares the mindset and tactics behind his success.As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.--------------------WANT FREE GAME? Or just have a question for Brian & Alex?Submit your questions here: www.marketingexamined.com/podcastOR email us at [email protected] THE PODCAST ON YOUTUBE:For full video versions, and short highlights of every episode, head tohttps://www.youtube.com/@marketingexamined?sub_confirmation=1NEWSLETTER:For growth playbooks, deep dives, and marketing case studies, get subscribed atwww.marketingexamined.com--------------------Follow Alex & Brian on Twitter and IGwww.twitter.com/@alexgarcia_atxwww.twitter.com/@brian_blum1

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The Dark Side of a 7-Figure YouTube Channel (And The Plan To Fix It)

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Frequently Asked Questions

How long is this episode of Sweat Equity?

This episode is 49 minutes long.

When was this Sweat Equity episode published?

This episode was published on June 24, 2025.

What is this episode about?

Brian sits down with Zach Rocheleau, the king of low-cal, high-protein recipes, to unpack how he built an audience of over 3 million followers. They dive into Zach’s content strategy, brand formats, and his move into physical products. From growing...

Can I download this Sweat Equity episode?

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