The Digital Commerce Daily — June 10, 2026

The Digital Commerce Daily — June 10, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • Knix is signalling a serious DTC growth push into the U.S. market by importing Nike and Urban Outfitters brand-building firepower at the CMO level. • Gopuff is turning its first-party purchase data into a composable CDP-powered retail media network, positioning itself as a serious challenger to the big-box retail media players. • Shein is planting a logistics flag inside the EU with a Dublin distribution centre, a move that directly addresses its post-de-minimis vulnerability and signals it intends to compete on European ground rules. Fun fact: The first-ever banner ad, run by AT&T on HotWired.com in 1994, had a click-through rate of 44% — compared to the industry average today of roughly 0.1%. That single ad, which asked 'Have you ever clicked your mouse right HERE?' essentially launched the entire digital advertising industry, and it's never been close to that effective since. Hosted by Marco and Klara.