EPISODE · May 26, 2026 · 8 MIN
The Fastest Way to Make More Money and Save Time as a Coach: Start a Group Program the Easy Way
from Program Design for Coaches: How to Build Group Coaching Programs That Sell, Scale Your Business, and Free Up Your Time · host Curtis Satterfield, PhD. Helping Coaches Build Group Programs That Sell, Get Results, and Scale
Most coaches think building a group program means building one giant, finished thing: a library of courses, live coaching calls, and a community, all of it before they can enroll a single person. So they spend months, sometimes years, building, and never make a dollar. The program that was supposed to buy back their time ends up eating more of it.This episode lays out the simple way through: how to start a profitable group program fast by building one small piece at a time, instead of trying to build the whole thing at once.You'll learn:Why trying to build your entire group program at once is the biggest reason coaches stall out before they make a dimeThe single piece to build first, and how to run it live in just a couple of hoursHow the same couple of hours that earns one 1:1 client's fee can fill a whole room insteadThe way one live course becomes repeatable income you can run all year longHow a few courses stack into a content library that becomes your full group programHere's what most scaling advice gets wrong: it treats the big, finished group program as something you have to build before you're allowed to start. Really, that finished program is the finish line, not the starting line. Start with one live course, get it working and earning, then stack the next one, and you build the exact same program while getting paid the whole way there.I'm Dr. Curtis Satterfield. I've spent 17 years as an educator and course designer, and I help maxed-out solopreneur coaches turn their proven 1:1 methodologies into group programs that scale without sacrificing client results.Want to know what your first course should actually be about? Start with the episode "How to Scale Beyond 1:1 Coaching: The First Group Program to Build." Ready to build a group program that actually delivers? Book a free Program Roadmap Call and let's figure out the right next steps for your program: https://curtissatterfield.com/work-with-curtis/Send me a message!
What this episode covers
Most coaches think building a group program means building one giant, finished thing: a library of courses, live coaching calls, and a community, all of it before they can enroll a single person. So they spend months, sometimes years, building, and never make a dollar. The program that was supposed to buy back their time ends up eating more of it. This episode lays out the simple way through: how to start a profitable group program fast by building one small piece at a time, instead of trying...
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The Fastest Way to Make More Money and Save Time as a Coach: Start a Group Program the Easy Way
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