The Future of Fundraising: Rebecca Alfred

The world of fundraisers has changed. You must create events that can be attended both in-person and virtually. Rebecca and Travis share how this can be done successfully. Conversation Highlights {00:55} Introduction of Rebecca and Trellis {02:06} How Rebecca began creating in-person events with a virtual option {04:07} Struggles with moving from in-person events to virtual options {07:02} Keeping both audiences engaged at the same time {09:27} Using hashtags to engage the audience {13:08} Who will be virtual and who will attend in person {16:58} Making sure that you have something planned for every single minute {22:18} The future of fundraising {23:57} The story of a fundraiser that didn’t work Remarkable Quotes Rebecca: We help charities and nonprofits with everything from ticketing, donations, silent and live auctions, raffles or fifty fifties, and even live streaming events. Travis: The nonprofit world is wide, varied, and diverse. Rebecca: The world has changed. We're looking for ways we can bring those fund-raising elements online. Rebecca: We’ve got these opportunities to engage our donors like we never have before. Travis: It is better to not have friction in the first place. Rebecca: Make sure that both your audiences are engaged. Rebecca: Unlike our live stream audience that we talked about with the prior events, this isn't just a camera at the back of the room. Rebecca Alfred Bio Rebecca Alfred, Charity Relationships Lead at Trellis Social Enterprise Inc. supports charities, hospital foundations, non-profits, and other organizations to find new online approaches to raising funds for the causes they care about. Rebecca has supported hundreds of in-person, virtual, and hybrid events through her time at Trellis. She, also, holds specialized expertise in creating a seamless donor experience for signature events that allow organizations to raise more funds, engage donors, and save time while they’re doing it. With a diverse background including: working for tech companies, marketing agencies, accounting firms, research in non-profit sustainability, and developing social programs to meet complex social challenges; Rebecca is able to bring her prior experience to the individuals and organizations she supports through her role at Trellis. When not working, you can find her making the most of the Okanagan lifestyle! Connect with Rebecca Alfred and Trellis https://www.linkedin.com/in/rebecca-alfred/ https://www.linkedin.com/company/trellis-social-enterprise-inc/ https://www.facebook.com/trellis.org/ https://www.instagram.com/trellisorg/ https://twitter.com/trellis_org Check Out Rebecca’s Recent Speaking Engagements Marquam Auction Agency https://www.youtube.com/watch?v=AHdEcsTOWr0 TechSoup BC https://events.techsoup.org/events/details/techsoup-techsoup-connect-british-columbia-chapter-presents-the-future-of-fundraising-events/ AHP Express Talk https://player.vimeo.com/video/554060751 CharityVillage https://charityvillage.com/the-future-of-fundraising-events/ Nonprofit Architect Podcast Links Website http://nonprofitarchitect.org Community https://www.facebook.com/groups/NonprofitArchitect Ultimate Podcast Guide https://nonprofitarchitect.org/ultimate-podcast-guide/ Subscribe and Leave a Review https://podcasts.apple.com/us/podcast/nonprofit-architect-podcast/id1481292481 Patreon https://www.patreon.com/NonprofitArchitect Watch on YouTube https://www.youtube.com/channel/UCQm8fnR2sHyrmLpV2jKYajA Listen to these other great podcasts from Veterans https://nonprofitarchitect.org/veteran-podcast-network/ Want help getting your podcast started? Visit: https://nonprofitarchitect.org/podcast-production-services/