The Future of Marketing Technology, Marketing Operations, and Sales

Send us Fan MailIn this episode, Josh and Kyle discuss:What does the recent M&A activity mean for MOPs and SOPs teams?Best of Breed vs All-in-One Software - What to choose?Creating a business case for marketing software.How to use technology for ABM pilots?What can we expect in the coming years from marketing, sales, and technology?About Josh WagnerJosh started out like many sales professionals, cold calling! He knew early on there had to be a better way and adopted content marketing strategies to further his career. While honing his skills with basic email marketing tools and social strategies he found and fully embraced marketing automation as a way to fuel sales success. As a former client, LeadMD was there to help him build a better sales and marketing engine during his time as the Sales and Marketing Director for a Phoenix-based e-learning company. Now leading the Sales team for LeadMD, Josh brings enthusiasm and passion for helping his team and LeadMD customers accelerate revenue growth.When not "bringing home the bacon" Josh loves to spend time with his wife and their 3 funny little humans. What time is leftover is spent throwing some weight around in his garage gym.About Kyle HamerA sales and marketing veteran with a deep understanding of strategy, digital marketing execution, and using technology to enhance brand impact. A hands-on leader with a passion for solving business challenges with process, operations, and technology. When Kyle's not tinkering on businesses, you'll find him spending time with those he loves, learning about incredible people, and making connections.About Hamer Marketing GroupMarket growth for a new product or service is often limited by market distractions, unreliable data, or systems not built to scale.  Hamer Marketing Group helps companies build data-driven strategies focused on client acquisition and sales development supported by the technology and operations necessary to create profitable growth. on Support the show