The "How" of Being Intentional with Twyla Verhelst, CPA and Andrea MacDonald, CPA episode artwork

EPISODE · Feb 17, 2022 · 1H 3M

The "How" of Being Intentional with Twyla Verhelst, CPA and Andrea MacDonald, CPA

from Earmark Podcast | Earn Free Accounting CPE · host Blake Oliver, CPA

Sign up to get free CPE for listening to this podcast:https://earmarkcpe.comDownload the Earmark CPE App: Apple: https://apps.apple.com/us/app/earmark-cpe/id1562599728Android: https://play.google.com/store/apps/details?id=com.earmarkcpe.appGuestsAndrea MacDonald, CPA: https://www.linkedin.com/in/andrea-macdonald-cpa-mba-4704042bOwner, Pro Tax & Accounting | Accredited Business Intermediary | Fractional Chief Financial Officer for Spike's K9 FundLearn more about Andrea's firm, Pro Tax & Accounting:Official website: https://protaxllcva.com/about/Twyla Verhelst, CPA: https://www.linkedin.com/in/twylav/Head of FreshBooks Accountant Channel & Leader of the Accounting Partner Program | Creator of the Women in Accounting Mentorship ProgramLearn more about the Women in Accounting Mentorship Program: Official Website: https://www.womeninaccounting.online/Connect with Blake Oliver, CPALinkedin: https://www.linkedin.com/in/blaketoliverTwitter: https://twitter.com/blaketoliver/

Today, I'm joined again by Twyla Verhelst, CPA for part two of our series, Being Intentional in Your Modern Firm. We're talking with Andrea MacDonald, CPA about being intentional about servicing offerings, choosing niches, and pricing. We'll also talk about Andrea's struggle with creating a mission statement, and offer some useful advice to make the process less taxing.

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The "How" of Being Intentional with Twyla Verhelst, CPA and Andrea MacDonald, CPA

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This episode was published on February 17, 2022.

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