The Lie You’ve Been Sold About LinkedIn Automation (And What Actually Works in 2025)

Everyone’s talking about LinkedIn automation like it’s the second coming of sliced bread. Spoiler alert: it’s not. In this brutally honest episode, Dean and Bogomil tear the lid off the shiny promises, share horror stories (including one that ended with “Great post” on a terminal illness update – yep, that happened), and explain why the bots might be quietly wrecking your reach and trust. We’ll show you the real cost of shortcuts, why your 10,000 followers don’t matter anymore, and the truth behind those “custom AI messages” that don’t even know what you do. If you’ve ever thought, “There must be an easier way,” this episode’s your wake-up call. You’ll leave knowing: When automation actually makes sense (hint: it’s rare) The human-first method that still works Why trust is your new currency on LinkedIn And how to futureproof your approach without going full caveman It’s honest. It’s practical. And it’ll save your arse before LinkedIn suspends your account.