The People Behind the Data: Why Analytics Isn't Just About Technology w/ Feras Alholu

Most companies are aware of the importance of data and analytics, but many struggle to turn that awareness into action. In this episode of the Digital Disruption podcast, Patrick Sochis is joined by Feras Alholu, a successful entrepreneur with experience in both founding and scaling analytics-driven businesses. Feras shares his insights on how to build a strong foundation for data analytics within your organization and transform it from a mere technical capability into a strategic asset. Timestamps: 2:00 - Ferris Ahlu's background and experience in digital marketing and analytics 7:15 - The importance of a people-focused approach to analytics, and why technology alone isn't enough 12:00 - The concept of "mastery" in data analytics and the importance of continuous learning 17:30 - Why a long-term commitment is crucial for successful digital transformation projects 22:45 - The role of leadership and sponsorship in driving change within an organization 30:00 - Building an internal case for analytics through grassroots initiatives and showcasing success stories 37:30 - Key takeaways and how to get started with building a strong analytics foundation Key Takeaways: Analytics capabilities are most effective when supported by strong processes and skilled people. Building a data-driven culture requires a long-term commitment and ongoing learning. Executive sponsorship is essential for large-scale digital transformation initiatives. Start small and showcase internal success stories to build momentum for broader adoption of analytics. Follow us:e-CENS: https://e-cens.com/ - https://www.linkedin.com/company/e-cens-incPatrick: https://www.linkedin.com/in/psoch/ Mostafa: https://www.linkedin.com/in/mostafa-daoud/ And if you need help figuring out how to protect yourself from upcoming changes that could slow your growth, book a meeting with us and Patrick from herehttps://e-cens.com/contact-us/