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The Solar Marketing Playbook That Actually Works in 2026 episode artwork

EPISODE · Feb 19, 2026 · 32 MIN

The Solar Marketing Playbook That Actually Works in 2026

from What Solar Installers Need To Know (by Sunvoy) · host Hervè Billiet

Marketing in solar isn’t what it was five years ago, and Brad Forbush has lived that shift firsthand. In this episode, Hervé sits down with the founder of Growth Pros (and former Shine Solar leader) to talk about how marketing evolved from basic lead gen to brand, content, and constant testing. They get into AI, audience building, adapting when the market turns, and why the installers who keep learning are the ones who keep winning. If you think marketing is just ads and funnels, this one might reset your playbook.

What this episode covers

Marketing in solar isn’t what it was five years ago, and Brad Forbush has lived that shift firsthand. In this episode, Hervé sits down with the founder of Growth Pros (and former Shine Solar leader) to talk about how marketing evolved from basic lead gen to brand, content, and constant testing. They get into AI, audience building, adapting when the market turns, and why the installers who keep learning are the ones who keep winning. If you think marketing is just ads and funnels, this one might reset your playbook.

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The Solar Marketing Playbook That Actually Works in 2026

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Frequently Asked Questions

How long is this episode of What Solar Installers Need To Know (by Sunvoy)?

This episode is 32 minutes long.

When was this What Solar Installers Need To Know (by Sunvoy) episode published?

This episode was published on February 19, 2026.

What is this episode about?

Marketing in solar isn’t what it was five years ago, and Brad Forbush has lived that shift firsthand. In this episode, Hervé sits down with the founder of Growth Pros (and former Shine Solar leader) to talk about how marketing evolved from basic...

Is there a transcript available for this episode?

Yes, a full transcript is available for this episode. You can read the complete transcript on the episode page.

Can I download this What Solar Installers Need To Know (by Sunvoy) episode?

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