EPISODE · Apr 7, 2026 · 48 MIN
The True Cost of Fast Fashion: Why 97% Offshore is Scaring the Industry
from Soul Sentred - The Podcast · host Jaynie Morris
Host: Jaynie Morris Guest: Katie Perry - Australian Fashion Designer & Sustainable Advocate What happens when you trade the convenience of offshore manufacturing for the grit and heart of Australian craftsmanship? This episode, we sit down with the creative force that is Katie Perry, a designer who isn’t just making clothes - she’s weaving a legacy of sustainability, ethics, and empowerment for women of every shape and size. From her unique upbringing as a "Third Culture Kid" moving across the globe to her deep-rooted connection to natural fibres inherited from her wool-merchant great-grandfather, Katie shares the raw reality of building a brand that puts people and the planet before profit. Jaynie and Katie dive deep into the "scary" statistics of the Australian fashion industry, where a staggering 97% of clothing is made offshore. They explore the challenges of being a "mumpreneur" in a society that often expects women to martyr their dreams, and why Katie believes "choosing you" is the most empowering move a woman can make for her family and her future. It’s a conversation about resilience, the sensory magic of "buttery soft" fabrics, and the importance of showing up for your dreams - even when production is late and the school calls to say your daughter’s bumped her head. In This Episode, You’ll Discover: 🌿 The Environmental Impact of Your Wardrobe: Why synthetic fabrics like polyester can sit in landfill for 500 years and how natural fibres like Merino wool and Bamboo Lyocell offer a breathable, sustainable alternative. 🌿 The 3% Reality: An honest look at the vanishing skillset of Australian manufacturing and why investing in local craftsmanship is vital for the future of the industry. 🌿 The "80-Year-Old" Perspective: Katie’s powerful mindset tool for navigating adversity and deciding whether to push forward or change course in business and life. 🌿 Redefining Motherhood: How to balance high-level ambition with family life, and the positive impact of letting partners step up as primary caregivers on the weekends. This Episode is For You If: You’re ready to ditch the "fast fashion" cycle and invest in quality pieces that make you feel enough exactly as you are. You want to build a business or a life aligned with your core values without sacrificing your identity to societal expectations. Connect with Katie Perry 📸 Instagram: @katieperry.clothing and @katieperry.designer Stay Connected with Soul Sentred 📖 Read the Magazine: Access the latest issue FREE at soulsentre.com 📱 Follow Us: Instagram, Facebook & LinkedIn: @soulsentre 🎧 Listen & Subscribe: Tune in on Spotify, Apple Podcasts, or watch on YouTube. Learn more about your ad choices. Visit megaphone.fm/adchoices
What this episode covers
Host: Jaynie Morris Guest: Katie Perry - Australian Fashion Designer & Sustainable Advocate What happens when you trade the convenience of offshore manufacturing for the grit and heart of Australian craftsmanship? This episode, we sit down with the creative force that is Katie Perry, a designer who isn’t just making clothes - she’s weaving a legacy of sustainability, ethics, and empowerment for women of every shape and size. From her unique upbringing as a "Third Culture Kid" moving across the globe to her deep-rooted connection to natural fibres inherited from her wool-merchant great-grandfather, Katie shares the raw reality of building a brand that puts people and the planet before profit. Jaynie and Katie dive deep into the "scary" statistics of the Australian fashion industry, where a staggering 97% of clothing is made offshore. They explore the challenges of being a "mumpreneur" in a society that often expects women to martyr their dreams, and why Katie believes "choosing you" is the most empowering move a woman can make for her family and her future. It’s a conversation about resilience, the sensory magic of "buttery soft" fabrics, and the importance of showing up for your dreams - even when production is late and the school calls to say your daughter’s bumped her head. In This Episode, You’ll Discover: 🌿 The Environmental Impact of Your Wardrobe: Why synthetic fabrics like polyester can sit in landfill for 500 years and how natural fibres like Merino wool and Bamboo Lyocell offer a breathable, sustainable alternative. 🌿 The 3% Reality: An honest look at the vanishing skillset of Australian manufacturing and why investing in local craftsmanship is vital for the future of the industry. 🌿 The "80-Year-Old" Perspective: Katie’s powerful mindset tool for navigating adversity and deciding whether to push forward or change course in business and life. 🌿 Redefining Motherhood: How to balance high-level ambition with family life, and the positive impact of letting partners step up as primary caregivers on the weekends. This Episode is For You If: You’re ready to ditch the "fast fashion" cycle and invest in quality pieces that make you feel enough exactly as you are. You want to build a business or a life aligned with your core values without sacrificing your identity to societal expectations. Connect with Katie Perry 📸 Instagram: @katieperry.clothing and @katieperry.designer Stay Connected with Soul Sentred 📖 Read the Magazine: Access the latest issue FREE at soulsentre.com 📱 Follow Us: Instagram, Facebook & LinkedIn: @soulsentre 🎧 Listen & Subscribe: Tune in on Spotify, Apple Podcasts, or watch on YouTube. Learn more about your ad choices. Visit megaphone.fm/adchoices
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The True Cost of Fast Fashion: Why 97% Offshore is Scaring the Industry
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