This Couple Moved To The United States And Built A $7.5M Franchise episode artwork

EPISODE · Mar 12, 2026 · 38 MIN

This Couple Moved To The United States And Built A $7.5M Franchise

from HUNKS TALKING JUNK · host Nick Friedman

Magnus and Karin Olason are multi-territory College H.U.N.K.S. Hauling Junk and Moving franchise owners operating across the Greater Seattle area. Originally from Iceland and Brazil, the couple moved to the United States and went all-in on franchising in 2017. After generating $1M in their first year, they scaled their operation to multiple territories producing $7.5M in annual revenue while building a leadership culture focused on employee growth, strong systems, and long-term scalability.They explain:◼️How a devastating boating accident at age 19 that claimed his father’s life reshaped his outlook on risk, time, and decision-making ◼️How trusting your gut and making fast decisions helped them choose the right franchise opportunity ◼️Why investing in people, culture, and performance-based incentives transformed their business growth ◼️How building strong systems and leadership allowed them to travel the world while their business continues to scale ◼️How to turn adversity into motivation and use life experiences to make better business decisions00:56 - Introduction03:13 - Starting a Franchise07:23 - Finding Good Employees11:38 - Business Partners17:01 - International Perspective21:08 - Removing Yourself from Operations28:26 - Early Life Tragedy31:11 - Gut Feeling

Magnus and Karin Olason are multi-territory College H.U.N.K.S. Hauling Junk and Moving franchise owners operating across the Greater Seattle area. Originally from Iceland and Brazil, the couple moved to the United States and went all-in on franchising in 2017. After generating $1M in their first year, they scaled their operation to multiple territories producing $7.5M in annual revenue while building a leadership culture focused on employee growth, strong systems, and long-term scalability.They explain:◼️How a devastating boating accident at age 19 that claimed his father’s life reshaped his outlook on risk, time, and decision-making ◼️How trusting your gut and making fast decisions helped them choose the right franchise opportunity ◼️Why investing in people, culture, and performance-based incentives transformed their business growth ◼️How building strong systems and leadership allowed them to travel the world while their business continues to scale ◼️How to turn adversity into motivation and use life experiences to make better business decisions00:56 - Introduction03:13 - Starting a Franchise07:23 - Finding Good Employees11:38 - Business Partners17:01 - International Perspective21:08 - Removing Yourself from Operations28:26 - Early Life Tragedy31:11 - Gut Feeling

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This Couple Moved To The United States And Built A $7.5M Franchise

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This episode was published on March 12, 2026.

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Magnus and Karin Olason are multi-territory College H.U.N.K.S. Hauling Junk and Moving franchise owners operating across the Greater Seattle area. Originally from Iceland and Brazil, the couple moved to the United States and went all-in on...

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