This Is How Your Brand Needs To Tell Stories

How do brands create campaigns that fans love and rivals envy? This episode unpacks the genius behind viral hits like Corteiz, including storytelling, internal and external missions, and gamified experiences. We also dive into how modern brands thrive by aligning narratives with social media strategies. Whether you’re a marketer or entrepreneur, the insights of this episode are a game-changer.Here’s 5 things you can get done faster on Wix Studio:● Scale content with dynamic pages and reusable assets● And integrate with Meta CAPI, Zapier, Google Ads and more in seconds● A/B tests are a given—create them in days, not weeks with intuitive design tools● Connect tracking and analytics tools like GA4 & Semrush in seconds● And manage all your clients’ social media from one dashboardAll of that right here: https://l.marketingexamined.com/wixpo📱Follow Us On Social:--------------------Instagram Alex https://www.instagram.com/alexgarcia_atx/ Brian: https://www.instagram.com/brian_blum/ Twitter www.twitter.com/@alexgarcia_atxwww.twitter.com/@brian_blum1--------------------Want Alex to develop your brand's content strategy? Apply to work with us here: form.typeform.com/to/FeHceWpg--------------------📈Growth Playbooks, Directly To Your InboxFor growth playbooks, deep dives, and marketing case studies, get subscribed athttps://www.marketingexamined.com--------------------🎥Checkout Brians Content Agency https://www.nibble.studio--------------------CHAPTERS:00:00 - Intro & Sneak Peek of Topics4:00 – Why Training Your Brand Account Algorithm Matters06:10 - The CRTZRTW Social Media Phenomenon09:00 - Sidequests and Community Gamification11:09 - Reebok’s Tactic in CrossFit event12:55 – Creating Successful Campaigns: The hero, the moment, the medium, and the production.14:30 - The Importance of Campaign Recaps15:35 – A Good Advice for Marketers16:10 – The Surprising Puma Campaign during the 1996 Olympics18:00 – Picking the Perfect Medium24:00 – Crafting Brand Narratives That Resonate with Customers27:16 - The Difference Between Internal and External Missions30:21 – Case Study: Comparison Between a Narrative-driven Brand and One Without Storytelling.35:02 - The Impact of Marketing Touchpoints38:30 – You Need to Change Your Social Media Manager