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TiHS Episode 36: Alexander Lapa – how you can use a CRM to further your work

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Summary

First published

10/28/2022

Genres

government

Duration

43 minutes

Parent Podcast

Technology in Human Services

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Episode Description

<p>Welcome to episode 36 of the Technology in Human Services podcast. In this episode I speak with Alexander Lapa.</p> <p>You’ve heard about CRMs (Customer or Constituent Management Systems). You may even have one at your organization. But few of us use them to their full potential. In this conversation Alexander provides useful information about CRMs, with a focus on Salesforce. We talk about why, even if you use outside consultants to develop your CRM, building internal skills, staff roles, and capacity is essential for success. While Alexander is a Salesforce consultant, our conversation covers general CRM concepts, st...

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