Tired of Discovery Calls That Go Nowhere? This Is Why | Ep 25 episode artwork

EPISODE · Sep 3, 2025 · 18 MIN

Tired of Discovery Calls That Go Nowhere? This Is Why | Ep 25

from Change Champions · host Riley McGhee and Pedram Parasmand

In this episode of Change Champions, co-hosts Ped and Riley pull back the curtain on why even great offers often get ignored—and what to do about it. They unpack the silent conversion killer that causes discovery calls to go nowhere: a lack of relevance in your message. If your audience is still wondering, "Is this for me?"—you've already lost the sale. Using relatable stories, sharp metaphors, and their Big Five Framework, Ped and Riley show you how to make your messaging land with clarity, urgency, and emotional connection. You’ll learn how to answer the three unspoken questions every client is asking: Is this for me? What do I get? And why does it matter? Whether you're a coach, consultant, trainer, or facilitator, this episode will help you shift from being scrolled past to being sought out.Are you a coach or consultant?Subscribe to our newsletter for weekly tips, strategies, and resources to start, grow, and systemise your coaching or consulting business. https://leverageaccelerator.co/

In this episode of Change Champions, co-hosts Ped and Riley pull back the curtain on why even great offers often get ignored—and what to do about it. They unpack the silent conversion killer that causes discovery calls to go nowhere: a lack of relevance in your message. If your audience is still wondering, "Is this for me?"—you've already lost the sale. Using relatable stories, sharp metaphors, and their Big Five Framework, Ped and Riley show you how to make your messaging land with clarity, urgency, and emotional connection. You’ll learn how to answer the three unspoken questions every client is asking: Is this for me? What do I get? And why does it matter? Whether you're a coach, consultant, trainer, or facilitator, this episode will help you shift from being scrolled past to being sought out.Are you a coach or consultant?Subscribe to our newsletter for weekly tips, strategies, and resources to start, grow, and systemise your coaching or consulting business. https://leverageaccelerator.co/

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Tired of Discovery Calls That Go Nowhere? This Is Why | Ep 25

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This episode was published on September 3, 2025.

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In this episode of Change Champions, co-hosts Ped and Riley pull back the curtain on why even great offers often get ignored—and what to do about it. They unpack the silent conversion killer that causes discovery calls to go nowhere: a lack of...

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