Toga + Joel - "I've averaged one lead every day this year"

Welcome to Episode 39 of the Wed.Co Podcast. Today, Toga + Joel sit down for a chat about the wedding industry as a whole, filmed at the stunning Greenview 1963 in Cabarita Beach. In this conversation, Steve and Joel discuss various topics related to the wedding industry, including marketing strategies, booking weddings, and the importance of relationships with vendors. They talk about the effectiveness of Instagram advertising and the value of personal connections in the industry. They also touch on the benefits of using a virtual assistant to handle administrative tasks. Overall, the conversation highlights the need for wedding professionals to adapt to new marketing methods while also prioritizing strong relationships with vendors and clients. Takeaways Instagram advertising can be an effective way to generate leads and book weddings Building relationships with vendors and industry professionals is crucial for success in the wedding industry Personal connections and excellent client experiences can set wedding professionals apart from their competitors Using a virtual assistant can help streamline administrative tasks and free up time for creative work If this episode sparked inspiration, don't forget to hit that subscribe button, share it with friends or colleagues in the wedding industry, and consider leaving us a review.  Your support enables us to bring more enriching conversations and insights to both engaged couples and wedding professionals.  Stay connected with us on Instagram at @wed.copodcast and watch all your favorite wedding professionals on our YouTube channel @wed.copodcast.  Catch our episodes on major podcast platforms like Apple, Spotify, and IheartRadio, all under WedCo Podcast.  Join us for our next episode on the Wed.Co Podcast, where we continue to explore the mesmerizing and ever-changing landscape of weddings.  Toga + Joel xx   Chapters 00:00 Introduction 05:21 Booking Weddings through Instagram Advertising 09:26 The Importance of Relationships with Vendors 17:20 Building Relationships with Venues 21:02 The Role of Paid Advertising in the Wedding Industry 22:01 Streamlining Business Operations with a Virtual Assistant 22:56 Conclusion