Training 6: How to Overcome the ‘Can’t Afford It’ Objection: Closing the Price Gap

from From Booth to Booked: Winning the Wedding Show Sales Game · host Lindsay J. Williams

We’re wrapping up the series with one of the most common objections: “I love your work, but I just can’t afford it.” Spoiler: it’s rarely about the price. In this training, you’ll learn how to close the price gap, communicate your value with confidence, and help couples prioritize what truly matters... without lowering your rates.👉 Work through your reflection prompts here: LindsayJWilliams.com/Training6

What this episode covers

We’re wrapping up the series with one of the most common objections: “I love your work, but I just can’t afford it.” Spoiler: it’s rarely about the price. In this training, you’ll learn how to close the price gap, communicate your value with confidence, and help couples prioritize what truly matters... without lowering your rates. 👉 Work through your reflection prompts here: LindsayJWilliams.com/Training6

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Training 6: How to Overcome the ‘Can’t Afford It’ Objection: Closing the Price Gap

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This episode is 13 minutes long.

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This episode was published on March 21, 2025.

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