Trees not profits

Our profits go towards trees, not shareholders – and we’ve just made that commitment legally binding.

Episode 3 of the The Ecosia Podcast podcast, hosted by Ecosia, titled "Trees not profits" was published on October 25, 2018 and runs 10 minutes.

October 25, 2018 ·10m · The Ecosia Podcast

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Summary

Our profits go towards trees, not shareholders – and we’ve just made that commitment legally binding.

Episode Description

Our profits go towards trees, not shareholders – and we’ve just made that commitment legally binding. For most traditional entrepreneurs, this sounds like a terrible idea. But Ecosia isn’t a traditional business. Instead of maximizing shareholder value, we’re interested in maximizing the amount of trees we plant. To learn more about how we’re working with a third party to make sure Ecosia will always be not-for-profit and never pay dividends to anyone, we talk to Ecosia's founder and CEO, Christian Kroll.

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