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EPISODE · May 14, 2017 · 10 MIN

TSE 562: Focus on Your Essential Product or Service

from The Sales Evangelist

I recently read this book called Essentialism by Greg McKeown and the idea is about disciplined “pursuit of less”. This is built around the context that when you do less, you gain more. Sure, you can try to sell all products but these products have their own buyer persona. As a new SDR, imagine how […] The post TSE 562: Focus on Your Essential Product or Service appeared first on The Sales Evangelist.

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TSE 562: Focus on Your Essential Product or Service

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I recently read this book called Essentialism by Greg McKeown and the idea is about disciplined “pursuit of less”. This is built around the context that when you do less, you gain more. Sure, you can try to sell all products but these products have...

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