EPISODE · Apr 8, 2021 · 23 MIN
TSL S1E22 - "Twist the Lion's Tail" - Steve Awtrey & Elli St. George, Nova Consulting (3/3)
from The Sales Lab · host Steve Awtrey, Willy Bolander, Elli St. George
This episode is sponsored by RNMKRS (pronounced "Rainmakers"), the artificial intelligence powered virtual sales role play competition. Need objective feedback on your selling approach? Need a lot of practice to refine your skills? Visit RNMKRS at https://www.rnmkrs.org/ to get started today!Visit The Sales Lab at https://thesaleslab.org and check out all our guests' recommended readings at https://thesaleslab.org/reading-listTo listen to The Sales Lab Podcast on your favorite apps, visit https://thesaleslab.simplecast.com/ and select your preferred method of listening.Connect with us on Facebook at https://www.facebook.com/saleslabpodcastConnect with us on Linkedin at https://www.linkedin.com/company/thesaleslabSubscribe to The Sales Lab channel on YouTube at https://www.youtube.com/channel/UCp703YWbD3-KO73NXUTBI-Q
What this episode covers
Steve Awtrey and Elli St. George of the Nova Consulting Group, finish their discussion with Dr. Willy Bolander in The Sales Lab. In this episode we discuss how Elli transitioned from psychologist to business coach, how success is born through failure, how only knowing what your competitors know limits your ability to effectively compete, the interplay between planning and adapting, twisting the lion's tail, and how you sometimes have to let go of the outcome to get the outcome. Steve and Elli also leave us with some excellent book reviews. Part 3 of 3.
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TSL S1E22 - "Twist the Lion's Tail" - Steve Awtrey & Elli St. George, Nova Consulting (3/3)
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