EPISODE · Mar 6, 2023 · 17 MIN
TSL S2E9 - "Scared So What" - Grant Van Ulbrich, Royal Caribbean (3/3)
from The Sales Lab · host Willy Bolander, Grant Van Ulbrich
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What this episode covers
Grant Van Ulbrich, Director of Global Sales Transformation at Royal Caribbean, concludes his discussion with Dr. Willy Bolander in The Sales Lab. We discuss sales as a process of facilitating others' understanding, allowing yourself to learn something new, dealing with resistance to change, metathesiophobia (another big word?!), and the physiological pain of change. Grant also leaves us with some book recommendations. Part 3 of 3.
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TSL S2E9 - "Scared So What" - Grant Van Ulbrich, Royal Caribbean (3/3)
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