EPISODE · Jan 22, 2025 · 47 MIN
TSL S3E5 - "What is Technical Sales" - Justin Burger, Spraying Systems
from The Sales Lab · host Justin Burger, Willy Bolander
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What this episode covers
Justin Burger joins Dr. Willy Bolander in The Sales Lab to answer the question: "What is Technical Sales?" from the perspective of his company - Spraying Systems. All episodes of Season 3 will address this important question. What do we mean by technical sales? What is so technical about it? Is it ever not technical? What competencies are needed for success? Join us!
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TSL S3E5 - "What is Technical Sales" - Justin Burger, Spraying Systems
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