Ugly ads are better than polished ones

In this episode, you’ll learn how we define ugly creative, what pattern interrupt is, how to harness more unconventional creative in your ad program, and why ugly creative is so useful.For show notes, including links to the video, more content, and additional resources, please visit https://thehypothesisshow.com/Want to learn more about growth marketing or get help on your next performance project? Connect with us on our other platforms!Website: https://thrivedigital.com/LinkedIn: https://www.linkedin.com/company/thrive-digital/Instagram: https://www.instagram.com/thrive_digital/YouTube: https://www.youtube.com/@ThriveDigitalMarketingThanks for tuning in! If you enjoyed the show, we’d love to hear from you. Leave us a review, share with friends and colleagues, and don’t forget to subscribe so you never miss an episode. Follow this week’s hosts:Phil: https://www.linkedin.com/in/philiptomware/Eric: https://www.linkedin.com/in/erictsloan/Santana: https://www.linkedin.com/in/santana-blanchette/Tyler: https://www.linkedin.com/in/tyler-power-66428497/