Video Game Analytics: Matthew Williams

As a Data Analyst within Blizzard Entertainment’s B&OP (Battle.net & Online Products) team, Matthew Williams works with Product Managers, Designers, and Engineers to implement, collect, and analyze insights around how users are engaging with the company’s vast ecosystem of game websites and mobile applications. Matthew has over eight years of experience working with stakeholders across the IT, Ecommerce, entertainment, and consulting industries to incorporate a “data-informed” culture into their team’s day-to-day decision making. When he’s not geeking out about data and games, Matthew can be found on the running trails or rooting for the TCU Horned Frog football team. Connect with our guest: Twitter, Linkedin