Wade in the Water: Sustainable Business Practices in North America

In today's changing world, sustainability is a key priority for businesses. This panel of visionary leaders discussed the positive impact of sustainable practices on business strategies and outcomes. Panelists shared their experiences, highlighting how sustainability has enhanced their bottom line and long-term success. They addressed challenges faced when integrating sustainability, including overcoming stakeholder resistance. Panelists discussed strategies and partnerships that drove sustainable change and created a culture of sustainability. The panel explored the link between sustainability and innovation, discussing how it drives creativity, efficiency, and competitive advantage. Collaborative initiatives across sectors will be emphasized, showcasing the power of partnerships in accelerating sustainable practices. The panelists also discussed the triple bottom line, balancing environmental, social, and economic goals. They shared strategies for achieving a positive impact on the environment and society while driving business resilience and success. Affiliates: NADBank and USC Schwarzenegger Institute Speakers: Danielle Dithurbide, Journalist Calixto Mateos, NADBank Francisca Martinez, USC Schwarzenegger Institute Marco A. Moreno, Secretary of Finance, State of Baja California, Mexico Robert Orr, Cuna del Mar Enrique Pérez Barba, Arca Continental Mexico