EPISODE · Aug 29, 2025 · 1H 18M
Wanting Flexible Stories Structure and to Break Free from (Just) Biz Coaching
from Wanting In Public · host Xanthe Appleyard + Kaitlyn Kessler
ONE WEEK LEFT TO JOIN US IN SPAIN IN NOVEMBER. Okay, now that that’s out of the way: this week’s episode kicks off with the difference between supportive preparedness vs. unsupportive over-planning (especially with regards to our marketing strategies) and updates on both of our Spain apartment hunts, before diving into a super juicy coaching corner. Xanthe brings a question around staying accountable to posting promotional links in Stories and Kaitlyn identifies why she’s been feeling resistance there and how to move through it. Kaitlyn is seeking support with messaging around her new Visionary offer, and Xanthe shares insights for getting specific about how this offer supports her people without falling into the trap of trying to sell it as a business strategy program when it’s so much more. You’ll walk away with TONSSSS of tricks for more inspired content planning, as well as how to shape messaging around any offer.Don't forget to DOWNLOAD THE DESIRE DASH (it's free!)Join us in Spain this November at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com.Connect with Xanthe on Instagram: instagram.com/xanthe.appleyardConnect with Kaitlyn on Instagram: instagram.com/kaitlynskessler
What this episode covers
ONE WEEK LEFT TO JOIN US IN SPAIN IN NOVEMBER. Okay, now that that’s out of the way: this week’s episode kicks off with the difference between supportive preparedness vs. unsupportive over-planning (especially with regards to our marketing strategies) and updates on both of our Spain apartment hunts, before diving into a super juicy coaching corner. Xanthe brings a question around staying accountable to posting promotional links in Stories and Kaitlyn identifies why she’s been feeling resistance there and how to move through it. Kaitlyn is seeking support with messaging around her new Visionary offer, and Xanthe shares insights for getting specific about how this offer supports her people without falling into the trap of trying to sell it as a business strategy program when it’s so much more. You’ll walk away with TONSSSS of tricks for more inspired content planning, as well as how to shape messaging around any offer.Don't forget to DOWNLOAD THE DESIRE DASH (it's free!)Join us in Spain this November at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.com.Connect with Xanthe on Instagram: instagram.com/xanthe.appleyardConnect with Kaitlyn on Instagram: instagram.com/kaitlynskessler
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Wanting Flexible Stories Structure and to Break Free from (Just) Biz Coaching
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