Wanting More Specific Messaging and a Sales Content Strategy episode artwork

EPISODE · Jul 11, 2025 · 1H 14M

Wanting More Specific Messaging and a Sales Content Strategy

from Wanting In Public · host Xanthe Appleyard + Kaitlyn Kessler

No more pussyfooting!!! In this episode we dive into how Kaitlyn’s been hiding the true potency of her work (with action steps to start saying what you mean without the overwhelm of a total messaging overhaul) and chat through strategic content ideas for Xanthe’s upcoming launch (which turns into a crash course on creating without comparison, showing up within your capacity, and getting more engagement). Also: all the moving things are HAPPENINGGGG and we chit chat about what’s still left to do, handwriting insecurity, new tattoos, and when a $30 salad is actually worth it. Spoiler: it’s the parm.Join us in Spain this November at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.comConnect with Xanthe on Instagram: instagram.com/xanthe.appleyardConnect with Kaitlyn on Instagram: instagram.com/kaitlynskessler

No more pussyfooting!!! In this episode we dive into how Kaitlyn’s been hiding the true potency of her work (with action steps to start saying what you mean without the overwhelm of a total messaging overhaul) and chat through strategic content ideas for Xanthe’s upcoming launch (which turns into a crash course on creating without comparison, showing up within your capacity, and getting more engagement). Also: all the moving things are HAPPENINGGGG and we chit chat about what’s still left to do, handwriting insecurity, new tattoos, and when a $30 salad is actually worth it. Spoiler: it’s the parm.Join us in Spain this November at our week-long retreat (and get a year of coaching and community support, too)! Learn more at cheerstoyournextchapter.comConnect with Xanthe on Instagram: instagram.com/xanthe.appleyardConnect with Kaitlyn on Instagram: instagram.com/kaitlynskessler

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Wanting More Specific Messaging and a Sales Content Strategy

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This episode is 1 hour and 14 minutes long.

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This episode was published on July 11, 2025.

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No more pussyfooting!!! In this episode we dive into how Kaitlyn’s been hiding the true potency of her work (with action steps to start saying what you mean without the overwhelm of a total messaging overhaul) and chat through strategic content...

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