EPISODE · Feb 9, 2026 · 41 MIN
We Lost a Client to Claude Code
from Permission Not Required · host Colleen Schnettler and Joe Masilotti
Joe opens an email that confirms his biggest fear. Colleen comes back from a founder retreat with a new strategy: do everything. We talk about losing clients to AI, pivoting to strategy, and why working more isn't the answer.Takeaways:Impact of AI on BusinessChallenges in SaaS GrowthMarketing Automation Tools Real human contentExploring new opportunitiesChapters:00:00 Introduction and Client Email07:20 Marketing Automation Tools16:51 Challenges in SaaS Growth23:24 Super Bowl Ads and Business Trends29:11 Expanding Speaking Engagements and Market Reach35:04 The Myth of Working More for Better Results41:32 Starting a New Consulting Venture
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We Lost a Client to Claude Code
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