What makes email marketing spam? | SE2/EP050 | Back2Basics

Living in 4 different countries (Mexico, United States, Israel, and Argentina), by the age of 25,made Miri Lenoff realize that connection is the most important part of life. Connecting withfamily, friends, and the places where she’s lived have allowed her to make meaningfulcontributions in those counties. Since then, connecting with your audience has come to be hermantra…That’s why Miri Lenoff is an avid marketer. She specializes in helping authors, consultants,coaches, course creators, and other heart and service-based businesses connect and empowertheir audience so that they're able to make a difference in someone's life.Basically, it's email marketing that establishes a solid bond, a relationship so that people lovethe brand, the people, the mission of the business and want to buy everything that it has to offer.But Miri’s journey in the online world started as a life coach five years ago. She has a fewpersonal development courses published on Udemy, Alison, and LearnDesk Marketplace, withmore than 5,000 students. She also generated 30,000 leads for her life coaching practice andhas a Facebook group with over 1,500 members.She discovered her love of digital marketing through her experience. Over the years, she’sgradually learned from different marketing and copywriting coaching programs, mentorshipprograms, and as a result, has offered her digital marketing services to other business owners.Support the show