What Most Realtors Get Wrong About Off-Market Deals

from Mind Your REAL ESTATE Business: Coaching to Close · host REMAX Hallmark, Stories and Strategies

What if the best real estate deals never even hit the market? Chris Cook welcomes business partner and long-time collaborator David Ferris to dive deep into the world of off-market real estate deals. They explore the real advantages these hidden gems offer buyers, the surprising motivations behind sellers who choose to stay off MLS, and how agents can use this strategy to prospect more effectively and close deals creatively. This episode challenges agents to go beyond waiting for MLS updates and start proactively building deals in a tight, competitive market. Listen For/Watch For:55 What are the real benefits of off-market listings for buyers?4:20 Why would a seller choose to sell off market?8:57 How have recent rule changes impacted off-market property marketing?14:02 Can acting quickly on MLS listings still offer an edge for buyers?23:37 When is off-market selling actually the right strategy for a seller? Connect with guest: David Ferris, Sales Representative RE/MAX Hallmark ®Website | Instagram | LinkedInConnect with Chris Cook, Sales Representative | Team Lead at The Haylard Group - RE/MAX Hallmark ®Website | Email

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This episode is 28 minutes long.

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This episode was published on February 9, 2026.

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