What's Actually Wrong With Your Pipeline | Amy Infante-Still

If your hotel's sales plan is collecting dust on a shelf, Amy Infante-Still knows exactly why. Amy is the founder and CEO of GitGo, a hospitality B2B sales partner agency that has helped hotel owners, management companies, and brands build commercial engines that actually produce results. With over 20 years in the industry and more than two million buyer conversations under her belt, she brings a ground-level perspective that is hard to find anywhere else.In this episode, Amy breaks down the number one sales problem she sees across properties of every size: a pipeline that is reactive, unclear, and impossible to scale. She explains why sales, marketing, and revenue management so often operate in silos, what it actually takes to bring them together into one commercial operating system, and how to tell the difference between a leading indicator and a vanity metric.Amy also gets into the owner dynamic that shapes everything: how much to be involved, how to ask the right questions without meddling, and why transparency about an asset's goals can be the fastest path to better results. She shares what strong sales cultures actually look like from the inside, why on-site strategy sessions changed the way GitGo works with clients, and why building a commercial team is always an evolution, never a revolution.You can connect with Amy on LinkedIn at Amy Infante-Still and learn more about GitGo at gitgogroup.com.Foundry Talks is available on Spotify and Apple Podcasts.