EPISODE · Apr 22, 2026 · 10 MIN
when it doesn't check ALL the boxes ... [Be Yourself Marketing]
Months of snow dumps & frigid temperatures.Then the heat hits. All at once.No slow thaw. Just... too much, too fast.& suddenly there's water where water isn't supposed to be.When everything comes at you faster than expected... the question isn't how to stop it.It's how to control the flow.Inside this episode:-> The aiming problem most freelancers mistake for a positioning problem -> The gut check that matters more than any checklist before you say yes to a project -> How to sort the full-stop red flags from the yellows -> The 3-part look back that tells you exactly why a past project went sideways & what to do differently next timeYou'll finish this episode knowing which boxes need to be checked vs the nice-to-haveslinks to previous issues found in the newsletterSo, what do you do?biz lessons learned from a Meatloaf playlistBe sure to read the newsletter & check the extra resources linked in it.Connect on LinkedInEmail me about topics (& guests) you'd like to hear ... [email protected]
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when it doesn't check ALL the boxes ... [Be Yourself Marketing]
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