When Product Managers Start Prototyping | Blanca Barragan on the PM/UX Dynamic in AI episode artwork

EPISODE · Mar 2, 2026 · 28 MIN

When Product Managers Start Prototyping | Blanca Barragan on the PM/UX Dynamic in AI

from UX Evolved - Strategically fusing UX+AI · host Eric Ellis - User Experience and Design Strategy | AI and UX Leader

"The biggest thing PMs get wrong about UX? That it's just about the UI. It's actually about psychology."Blanca Barragan — PM at Versapay, Forbes Technology Council member — knows that the best product decisions happen when there's healthy tension between disciplines. In this episode, we get into what actually happens when PMs and UX leads collaborate on AI products.What we cover:→ Why Blanca loves when designers tell her she's completely wrong→ The real PM/UX collaboration cadence (not the org chart version)→ Who owns the decision when AI can't deliver what the design promised→ What's happening when PMs start prototyping themselves→ The traditional UX skills AI teams are undervaluing→ Direct advice for UX leads worried about becoming irrelevantGuest: Blanca Barragan, Product Manager at Versapay & Forbes Technology Council MemberHost: Eric Ellis, UX Leader with 20+ years navigating technology disruptionsFor UX professionals worried about their relevance in an AI-first world: Blanca's betting on the psychology, the human insight, and the creative tension you bring to the table. Not the UI you generate.

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When Product Managers Start Prototyping | Blanca Barragan on the PM/UX Dynamic in AI

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This episode was published on March 2, 2026.

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"The biggest thing PMs get wrong about UX? That it's just about the UI. It's actually about psychology."Blanca Barragan — PM at Versapay, Forbes Technology Council member — knows that the best product decisions happen when there's healthy tension...

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