When to expand advertising beyond Google and Meta

Episode 5: When to expand advertising beyond Google and MetaIn this episode, we discuss why so much ad spend goes into these two channels, how to better optimize them to get the most out of your investment, what di-worsification is, why and when to start considering new channels, and where to expand.For show notes, visit: https://blog.thrivedigital.com/when-to-expand-advertising-beyond-google-and-metaWant to learn more about growth marketing or get help on your next performance project? Connect with us on our other platforms!Website: https://thrivedigital.com/LinkedIn: https://www.linkedin.com/company/thrive-digital/Instagram: https://www.instagram.com/thrive_digital/YouTube: https://www.youtube.com/@ThriveDigitalMarketingThanks for tuning in! If you enjoyed the show, we’d love to hear from you. Leave us a review, share with friends and colleagues, and don’t forget to subscribe so you never miss an episode. Follow this week’s hosts:Phil: https://www.linkedin.com/in/philiptomware/Eric: https://www.linkedin.com/in/erictsloan/Santana: https://www.linkedin.com/in/santana-blanchette/