Who Am I Really Talking To? | My Ideal Listener Profile - Day 5 episode artwork

EPISODE · Jul 21, 2025 · 7 MIN

Who Am I Really Talking To? | My Ideal Listener Profile - Day 5

from Affiliate Marketing After 40 · host Affiliate Marketing After 40

On Day 5 of my 30-Day Content Challenge, I dive into something that’s easy to skip when you're starting out… but makes all the difference once you get it right:Figuring out exactly who you’re talking to.I share the work I’ve done to identify my ideal audience, including two fictional-but-very-real-feeling profiles: Daniel Carter and Rachel Lawson.These aren’t just made-up avatars. They’re built from my own experience - the doubts, the fears, the dreams I’ve lived through myself - and refined using tools like ChatGPT and Canva.Inside this episode:How I built Daniel & Rachel’s profiles from scratchWhy “you five years ago” might be your ideal clientThe reason creating content for someone specific is more powerful than broadcasting to everyoneA few tips you can borrow if you’re trying to figure out your own ideal reader, viewer, or listenerWhether you’re just starting your online business, pivoting after 40, or tired of feeling like you're shouting into the void - this might be the piece you’ve been missing.➡️ ⁠⁠⁠Click here to go to The 7 Deadly Pitfalls That Keep Affiliate Marketers Spinning Their Wheels (Even When You Know What to Do) expiring mini audio course (EMAC).⁠⁠⁠⁠⁠⁠➡️ ⁠⁠⁠⁠⁠⁠Grab your ticket to The Beginner's Advantage Masterclass⁠⁠⁠⁠⁠⁠➡️ ⁠⁠⁠⁠⁠⁠Join the One Funnel Away Challenge⁠⁠⁠⁠➡️ ⁠⁠⁠⁠Click here to read the blog post⁠⁠

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Who Am I Really Talking To? | My Ideal Listener Profile - Day 5

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How long is this episode of Affiliate Marketing After 40?

This episode is 7 minutes long.

When was this Affiliate Marketing After 40 episode published?

This episode was published on July 21, 2025.

What is this episode about?

On Day 5 of my 30-Day Content Challenge, I dive into something that’s easy to skip when you're starting out… but makes all the difference once you get it right:Figuring out exactly who you’re talking to.I share the work I’ve done to identify my...

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