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Why AI Won’t Save Your GTM (But This Might) episode artwork

EPISODE · Nov 16, 2025 · 1H 32M

Why AI Won’t Save Your GTM (But This Might)

from The Chat - Conversations with Leaders of Marketing and Sales · host Zotly

CMOs and GTM leaders are racing to implement AI - but most are getting it wrong. Kristen Perdue, certified Chief AI Officer and author of Power Moves, reveals why GenAI pilots fail and what it really takes to lead with AI. Walk away with a clear framework to move from experimentation to execution. If you're serious about pipeline and performance, this episode is your roadmap.

What this episode covers

CMOs and GTM leaders are racing to implement AI - but most are getting it wrong. Kristen Perdue, certified Chief AI Officer and author of Power Moves, reveals why GenAI pilots fail and what it really takes to lead with AI. Walk away with a clear framework to move from experimentation to execution. If you're serious about pipeline and performance, this episode is your roadmap.

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Why AI Won’t Save Your GTM (But This Might)

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Frequently Asked Questions

How long is this episode of The Chat - Conversations with Leaders of Marketing and Sales?

This episode is 1 hour and 32 minutes long.

When was this The Chat - Conversations with Leaders of Marketing and Sales episode published?

This episode was published on November 16, 2025.

What is this episode about?

CMOs and GTM leaders are racing to implement AI - but most are getting it wrong. Kristen Perdue, certified Chief AI Officer and author of Power Moves, reveals why GenAI pilots fail and what it really takes to lead with AI. Walk away with a clear...

Can I download this The Chat - Conversations with Leaders of Marketing and Sales episode?

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