Why Jake Cohen Doesn’t Just Want You to Buy His New Cookbook, ‘I Could Nosh’

Jake Cohen’s first cookbook, ‘Jew-Ish’ (Harvest, 2021), was a perfect intro to the Instagram-famous cook. How to top it? It “was this mashup of everything I’ve done up to that point. The second book was starting from scratch,” Cohen told Newsweek’s H. Alan Scott. And that’s exactly what Cohen did with his new cookbook, ‘I Could Nosh’ (Harvest, September), turning to family recipes for ideas. It’s “this jumping-off point for inspiration of the way that the matriarchs of our family fed everyone they love.” But to Cohen, just owning the book isn’t enough. “To me, the book is not successful if everyone buys it, the book is successful if everyone buys it and cooks from it.” This month, Cohen will team up with other influencers and Food Network stars for Foodie Con, part of the New York City Wine & Food Festival presented by Instagram, a first-of-its kind event. But Cohen’s star status at Foodie Con is secondary for the self-described “clown,” saying “when you can be part of anyone’s journey, it doesn’t matter, I don’t care if you are a celebrity, an everyday person, anyone in between, I just want to help you cook.”  Tickets for Foodie Con can be purchased at nycwff.org/foodiecon. Follow @foodiecon on Instagram!  Visit Newsweek.com to learn more about the podcasts we offer and to catch up on the latest news. While you’re there, subscribe to Newsweek’s ‘For the Culture newsletter. Follow H. Alan Scott on everything at @HAlanScott. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.