EPISODE · May 28, 2026 · 7 MIN
Why Most Alumni Communities Fail
from Build With Becky: Smart Strategies To Grow Your Community-Driven Business
Most alumni communities fail because they remove all structure after the program ends. In this episode, I break down why engagement drops off after a cohort experience, how we’ve been designing a highly engaged alumni community for Beyond Connections, and why more content is not the answer. I share the lightweight programming, connection rituals, and community experiences we’ve tested to maintain over 60% monthly active users in a free alumni community and how this approach creates a huge opportunity for retention, referrals, and increasing customer lifetime value.Interested in working with my team? Book a discovery call hereLet's be friends:Connect with Becky on Instagram or LinkedInRead the newsletter at beckypierson.comLearn more about Affinity Collective
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Why Most Alumni Communities Fail
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