Why PR is a Must-Have for Entrepreneurs in 2026

In this episode of Entrepreneurship Lab, we’re joined by Barrie Cohen, founder of BC Public Relations, a boutique PR agency dedicated to helping women entrepreneurs elevate their visibility, credibility, and influence through strategic public relations.Barrie is a powerful advocate for women in business and has supported countless female-led brands across healthcare, finance, wellness, and the non-profit sector. With more than 75% of her clients being women-owned businesses, she brings a deep understanding of the unique challenges women entrepreneurs face—especially when it comes to being seen, heard, and taken seriously in crowded markets.In this conversation, Barrie breaks down why PR is no longer a “nice-to-have,” but a must-have for women entrepreneurs in 2025. We explore how strategic PR builds trust, positions you as an authority, and creates long-term brand equity—without relying solely on social media or paid ads.If you’re a coach, consultant, or founder ready to amplify your voice, stand out in your industry, and scale your impact with intention, this episode will give you practical, empowering insights you can start applying right away.Don't forget to download, share and subscribe.