Why Process Always Pays Off: Real-World Lessons

Process is one of those things everyone knows they should work on, yet very few truly invest the time to get it right. In this episode of 2 Regular Guys, we welcome Dean Biscan, a 14-year industry veteran who has seen process from every angle. From owning his own apparel shop to working with powerhouse manufacturers, stepping into custom signage, and now operating within a national franchise model, Dean brings hard-earned perspective and plenty of war stories. We dig into why process is so much more than just production flow. Dean shares how refining processes across every part of the business can lead to faster turnaround times, improved efficiency, real cost savings, and long-term growth. You’ll hear practical examples, mindset shifts, and simple tweaks that consistently move the needle. Expect honest insights, a few laughs, and ideas you can apply whether you decorate apparel, sell promotional products, or manufacture custom gifts. Your business doesn’t need more tasks. It needs clarity, alignment, and a structure that supports you. The Business Builder Accelerator is a guided 12-week experience that helps you uncover what actually matters, make confident decisions, and build a foundation you can grow on. Explore the experience and sign up for a free clarity call –> OSG.link/Builder News If you have anything newsworthy you would like us to share, please email details to [email protected]. Use the subject line “Weekly News.” https://youtu.be/OFPosQic7VM Dad Joke Terry: What did the French groundhog see on February 2nd? His chateau Chateau = Shadow Why Process Always Pays Off Aaron: Dean, welcome to the show. You messaged us recently about being back in the industry. Welcome back! (It is like Hotel California) Tell us about your industry journey and where you are now. Terry: In our back-and-forth about a specific topic, “process” kept coming up. What have you learned about “process” in your industry experience? Aaron: Once you felt you found the right process in your business experience, was it perfect every time? Terry: Why is process so important to success and our bottom line? Aaron: So let’s define it a little bit. Many people, when they hear the term “process,” they think of “production.” How can we get from point A to point B to point C and then out the door? Should we just focus on production processes? Terry: As you know, here on 2RGs, we like to get into the nuts and bolts of real-world examples. Can you share an example where a small process change made a big impact? Aaron: Was there ever a process you thought was “dialed in,” only to later realize it needed to change again? What triggered that realization? Terry: Many people believe a better process requires major equipment purchases. From your experience, when does process improvement require investment, and when does it just require better thinking? Aaron: If someone listening feels overwhelmed and says, “My whole business is a mess,” where should they start when it comes to improving the process? Terry: How can our listeners reach out to you? The Secret Sauce We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you’re a seasoned pro or just getting started in the decorated apparel industry, dip into our ‘Secret Sauce’ for insights that can help you soar. https://youtu.be/XV_O6OpTT5o OTHER EVENTS Small Business Saturdays – Saturdays at Noon Central Time and then available to watch any time. Master of Success Inner Circle – Bi-weekly Mastermind Groups with accountability, support, and a built-in support group. Complete Screen Printing Business Course with Atlas Screen Supply in Chicago, March 21-22, 2026 The Take-up with Erich Campbell – Fridays at 2:30 Mountain Time Demystifying Next Level Digitizing Online Training from Erich Campbell Understanding Emblems: Learn from Erich Campbell about digitizing for patches. DTF Transfer from TransferDepot.com: Use code AMONTGO2025 for 10% Off DTFUniversity.com: The industry’s DTF education source in partnership with APAS and DTF Superstore Trade Shows DAX Kansas City, MO – February 20-21, 2026 ASI Show Forth Worth, TX – March 9-11, 2026 Graphics Pro Expo, Irving, TX – March 12-14, 2026 CANCELLED Impressions Atlantic City, NJ – March 26-28, 2026 DAX Dayton, OH – April 24-25, 2026 DAX Chicago, IL – May 15-16, 2026 DAX Tampa, FL – May 29-30, 2026 DAX Nashville, TN – June 19-20, 2026 ASI Show Chicago, IL – July 21-23, 2026 DAX Twin Cities, MN – August 7-8, 2026 Graphics Pro Expo, Long Beach, CA – August 13-15, 2026 Graphics Pro Expo, Cleveland, OH – September 10-11, 2026 Printing United Expo, Las Vegas, NV – September 23-25, 2026 Impressions Dallas, TX – October 22-24, 2026All dates and events are subject to change