Why Students Give Up on Your Course Before They Even Get Started: A Course Creation Mistake Every Solopreneur Makes

Creating an online course? Solopreneurs often make this course design mistake without realizing it. And it's costing them students, testimonials, and future sales.In this episode, I share a personal story about learning to crochet that reminded me why so many course creators lose students before they even get started.You'll learn:Why students give up on courses in the first few minutesWhat the "curse of knowledge" is and how it affects your course designHow to figure out where your audience truly is in their journeyThe difference between a "beginner" and a "beginner beginner"Why it's okay to include basic information in your courseThe transformation your students get determines your course's value, not how advanced the content is. If you skip the foundations your students need, they'll go elsewhere. And without students completing your course, you won't get the testimonials and social proof you need to grow your business.Check out my Amigurumi Whale (and journey) here.I'm Dr. Curtis Satterfield. I spent 17 years as a college professor building over 30 courses from scratch, and I help fully booked coaches build group programs that deliver real results for their clients and scale their business without adding more hours. Ready to stop spinning your wheels? Book a free Program Roadmap Call and let's figure out the right next steps for your course: https://curtissatterfield.com/work-with-curtis/ Note: This episode was recorded under the show's original name, Course Creation for Solopreneurs. The podcast is now called Program Design for Coaches. The name changed to better reflect what's actually working in the coaching space right now. Group programs where the coach is present and involved are what's selling, and that's the direction this show has moved. The instructional design principles in this episode apply whether you're building a course or a group program, so everything you hear still works. Send me a message!