Why you should create content for each part of your customer’s journey episode artwork

EPISODE · Nov 3, 2022 · 7 MIN

Why you should create content for each part of your customer’s journey

from The Learning Lounge · host LikeMind Media

For years, the concept of a sales and marketing ‘funnel’ has been prevalent in many marketing consultant’s (‘gurus’) arsenal of weaponry to get businesses to move prospects to the point or purchase. It’s an outdated practice. In this article, I’ll discuss why you should ditch the concept of a funnel and create content for each part of your customer’s journey – however they travel.Read the article here

NOW PLAYING

Why you should create content for each part of your customer’s journey

0:00 7:14

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Frequently Asked Questions

How long is this episode of The Learning Lounge?

This episode is 7 minutes long.

When was this The Learning Lounge episode published?

This episode was published on November 3, 2022.

What is this episode about?

For years, the concept of a sales and marketing ‘funnel’ has been prevalent in many marketing consultant’s (‘gurus’) arsenal of weaponry to get businesses to move prospects to the point or purchase. It’s an outdated practice. In this article, I’ll...

Can I download this The Learning Lounge episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!