Why Your Online Reputation Can Make or Break Sales | Dave Fulk

from How To Sell More · host Mark Drager

Can a great marketing strategy make up for a damaged brand reputation? In today's market, the answer might surprise you. In Episode 101 of How To Sell More, Dave Fulk, CEO of Reputation Rhino, reveals why even brilliant marketing falls flat when your brand's reputation is compromised. He shares why leaving your online presence unmanaged isn't just risky—it hands the control to others. Listen to learn: Why the first moments of online research make or break customer relationships—and what that means for your business The essential three-pillar approach to reputation management: building, protecting, and repairing How aligning trust across company, product, and personal levels creates authentic connections that drive sales Whether you're wrestling with negative reviews, working to reshape your corporate image, or safeguarding your hard-won reputation, this conversation is for you. Connect with Mark Drager on LinkedIn → https://hi.switchy.io/markdrager

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This episode was published on February 21, 2025.

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