You, I & AI - Geen AI zonder KPI - Jens de Meester

What this episode covers

In deze aflevering van You, I & AI ga ik in gesprek met Jens De Meester van JayJays, een online marketingbureau dat sterk inzet op data en digitale strategie.De kern van het gesprek is eenvoudig: geen AI zonder KPI.We spreken over conversieratio’s, Google Analytics en CRM-data. Over waarom veel bedrijven hun cijfers niet kennen. En waarom dat een groter probleem is dan het al dan niet gebruiken van AI.Jens toont hoe zij processen automatiseren met tools zoals Loveable en Make.com. Niet om indruk te maken, maar om sneller te testen, bij te sturen en marge te beschermen.We hebben het ook over SEO in tijden van Gemini, conversational analytics en agents die met elkaar praten. Is SEO dood? Nee. Maar het speelveld verandert.Deze aflevering is voor ondernemers en beslissers die minder hype willen en meer grip op hun cijfers.Meten is geen extra laag. Het is de basis van elke strategische keuze.

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Frequently Asked Questions

How long is this episode of You , I & A.I.?

This episode is 37 minutes long.

When was this You , I & A.I. episode published?

This episode was published on March 4, 2026.

What is this episode about?

In deze aflevering van You, I & AI ga ik in gesprek met Jens De Meester van JayJays, een online marketingbureau dat sterk inzet op data en digitale strategie.De kern van het gesprek is eenvoudig: geen AI zonder KPI.We spreken over conversieratio’s,...

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