You’re wasting your marketing budget

Episode 8: You’re wasting your marketing budgetIn this episode, we define waste vs learning, why trusting automation too heavily leads to more waste, how the wrong KPI’s and targets incentivize waste, and more.For show notes, including links to the video, more content, and additional resources, please visit https://thehypothesisshow.com/Want to learn more about growth marketing or get help on your next performance project? Connect with us on our other platforms!Website: https://thrivedigital.com/LinkedIn: https://www.linkedin.com/company/thrive-digital/Instagram: https://www.instagram.com/thrive_digital/YouTube: https://www.youtube.com/@ThriveDigitalMarketingThanks for tuning in! If you enjoyed the show, we’d love to hear from you. Leave us a review, share with friends and colleagues, and don’t forget to subscribe so you never miss an episode. Follow this week’s hosts:Phil: https://www.linkedin.com/in/philiptomware/Eric: https://www.linkedin.com/in/erictsloan/Santana: https://www.linkedin.com/in/santana-blanchette/Madeline: https://www.linkedin.com/in/madelinesilver1/