PODCAST · business
A Gift From The Gods - A Brand Odyssey
by Jane
From rave to retail, the story of how a 90s dance music all girl-DJ club tour became a lifestyle brand via wholesale, trade shows, the web and retail. The hardships, the struggles, the monumental mistakes. The wins, the surprises and the spectacular successes. It's a real brand odyssey.
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Introduction
Hello, my name is Jane Reucroft and I am the founder of the A Gift From The Gods brand. Welcome to the podcast, A Gift From The Gods – A Brand Odyssey.A Gift From The Gods is a fashion and lifestyle brand and in this podcast I’ll talk about the creation of the brand and its journey, odyssey if you like, from rave culture to retail.This episode introduces the stages and elements of the brand journey. in future episodes, I will expand and delve deeper into each.Enjoy.
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ABOUT THIS SHOW
From rave to retail, the story of how a 90s dance music all girl-DJ club tour became a lifestyle brand via wholesale, trade shows, the web and retail. The hardships, the struggles, the monumental mistakes. The wins, the surprises and the spectacular successes. It's a real brand odyssey.
HOSTED BY
Jane
CATEGORIES
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