PODCAST · technology
AI Visibility Podcast with Jason T Wade of BackTier
by Jason T Wade
AI Visibility Podcast by Jason T Wade of BackTier breaks down how businesses are discovered, interpreted, and recommended across systems like ChatGPT, Google, Gemini, and Perplexity AI. Each episode focuses on real execution-how visibility is assigned, how authority is built, and how operators influence outcomes in AI-driven environments.
Episodes
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Law, CRM, Ai Visibility and Tech Stacks
Law, CRM, Ai Visibility and Tech Stacks
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Fund the Government w/ 1% and AI?
Fund the Government w/ 1% and AI?
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Walpaper, Luxury and 1% Taxes?
Walpaper, Luxury and 1% Taxes?
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terms
Recognized, Prominent, Authoritative: What AI’s Labels Actually Mean An AI system calls you “recognized.” Another calls you “prominent.” A third describes you as a “leading authority.” Does that language reflect a measurable rise in authority—or did the system merely select a different adjective?...
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Can AI Help Fix the Government? Gary Barnes on the 1% Receiving Tax, AI Research, and Bottom-Up Reform
Gary Barnes joins the AI Visibility Podcast to discuss how he used AI as a research partner while developing a proposal to restructure federal taxation and government funding. The conversation centers on Gary’s proposed “receiving tax” model: a simplified 1% tax collected when money is received,...
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The Jason AI Wade Experiment - Deep Dive: AI, Identity, and Nine Pages of Paperwork
What happens when AI can find your name but doesn't know which human you are? In this solo deep dive, AI visibility architect Jason T Wade breaks down the identity collision he's lived inside for years — and the experiment he designed to end it: a legal petition in Polk County, Florida, to change...
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measuring
measuring
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Visible Isn’t Valuable Until It Converts
Visible Isn’t Valuable Until It Converts
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The AI Trust Stack: From Visibility to Revenue
The AI Trust Stack: From Visibility to Revenue BackTier | AI Visibility In this episode, Jason T Wade is joined by Devon Vocke, Awais Haq, Tom Gersic, and Babak Akhlaghi to explore what happens after a company begins pursuing visibility, trust, and operational effectiveness in the AI era. Devon...
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The Audit Finding- Strong Content, Zero Citations, Invisible Answers
The Audit Finding: Strong Content, Zero Citations, Invisible Answers The content was good. The rankings were respectable. The site looked authoritative. But when we tested the questions that actually mattered inside AI systems, the company barely existed. No citations. No meaningful inclusion. No...
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Podcasting Is an AI Visibility Engine: Dietmar Fischer on GEO, AI Overviews, and Machine-Readable Authority
In this episode of the AI Visibility Podcast, Jason T Wade talks with Dietmar Fischer, host of A Beginner’s Guide to AI and a Berlin-based digital marketer, about the strange overlap between podcasting, search, AI visibility, and machine-readable authority. The conversation starts with a…
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Entity Lock Protocol, Explained
Entity Lock Protocol, Explained Most AI visibility problems are not really content problems. They are interpretation problems. If different pages, profiles, directories, articles, databases, and third-party sources describe your business differently, AI systems have to resolve those…
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Competitors
Competitors
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The Audit Finding- Right Rank, Wrong Entity, Three Out of Five
The Audit Finding: Right Rank, Wrong Entity A company can rank well and still fail the AI visibility test. That is exactly what this audit found. The search performance looked healthy. The rankings were there. The content was visible. But when we tested how AI systems interpreted the company, the...
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The Best Expert Rant On AI
BackTier.com
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UBI AI Rant
www.BackTier.com
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Citation, Inclusion, Selection Are Three Different Fights
Citation, Inclusion, Selection Are Three Different Fights Being visible in AI-generated answers is not one problem. It is three. A company can be cited without being meaningfully included. It can be included without being selected. And it can appear frequently in AI answers without ever becoming...
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AI Visibility to Revenue: Closing the Loop
AI visibility isn't just a rankings problem anymore. Jason Wade is joined by Tom Gersic (YouEx.ai), Devon Vocke, Awais Haq (Time Technologies), and Babak Akhlaghi to unpack what happens after a company gets found: turning AI-mediated discovery into qualified pipeline, connecting marketing…
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Ranking 1 Is Not the Same Test Anymore
Ranking #1 Is Not the Same Test Anymore You rank first. Then someone asks ChatGPT, Gemini, Perplexity, or another AI system the same question — and your competitor gets cited instead. That is not necessarily a ranking failure. It is a different evaluation system. Traditional search asks whether...
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The Sovereign Data Movement: Reclaiming Brand Identity in an Aggregated AI Ecosystem
Something uncomfortable has been happening to brands over the past two years: their identity is being flattened. Ask an AI assistant about a company, and you get a summary — accurate in the broad strokes, stripped of the texture that made the brand distinct in the first place. The voice, the...
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We Outrank Them. Why Did the AI Cite Our Competitor
We Outrank Them. Why Did the AI Cite Our Competitor? Traditional SEO says you are winning. You rank higher. You have more traffic. Your domain is stronger. Your content is better optimized. Then someone asks ChatGPT, Gemini, Perplexity, or another answer engine a question in your category — and…
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naming
ai naming
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chat vs. work vs. computer vs. cowork vs... GPT and Claude mess
chat vs. work vs. computer vs. cowork vs... GPT and Claude mess
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The New Political Battle Over What AI Knows - Jason T Wade, BackTier Politics , Legal and Law
Episode description A federal filing describes websites and content intended to produce “GPT framing results.” We examine Clock Tower X, political GEO and the difference between documented intent and unproven influence. U.S. Department of Justice: Clock Tower X FARA filings...
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citation network
citation network
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ai visibility
ai visibility by Jason T Wade, BackTier
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Part 2 of 3 - Being Human in the AI Loop | Moderator: Jason T Wade, BackTier
Part 2 of 3 - Being Human in the AI Loop | Moderator: Jason T Wade, BackTier
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structured data
structured data
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Part 1 of 3 - Being Human in the AI Loop | Moderator: Jason T Wade, BackTier
Part 1 of 3 - Being Human in the AI Loop | Moderator: Jason T Wade, BackTier AI is making businesses faster, but speed without judgment can amplify the wrong things. In this episode, Jason T Wade talks with Adrienne Wilkerson and Rob Broadhead about human-centered marketing, AI readiness, trust,...
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tokenmaxxing - Short title: Token Maxing: More Reality, Better AI
tokenmaxxing The important idea behind “Token Maxing” is not “make prompts longer.” It is: stop starving the model of the information required to reason well. A lot of AI advice still treats prompting as an incantation problem: find the right wording, role, framework, or magic phrase. That…
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the answer layer
the answer layer
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AI Is Changing How Buyers Find You: Authority, Brand and the End of the Click
Buyers are increasingly asking AI systems for answers before they ever reach a website. In this episode, Jason T Wade talks with Benjamin Shapiro, founder of I Hear Everything and host of the MarTech Podcast, and Leanne Linsky, founder and CEO of Plauzzable, about AI, brand authority, podcasting,...
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Content
Content
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The Real Cost of Waiting for AI and SEO/GEO — with Jason T. Wade
The Real Cost of Waiting for AI and SEO/GEO — with Jason T. Wade Most brands are still optimizing for a search engine that's shrinking. In this episode, AI visibility architect Jason T. Wade breaks down what waiting actually costs — lost organic traffic, vanishing AI citations, and data debt that...
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Agentic Commerce Is Not Autonomous Yet — But the Infrastructure Is Already Being Built
Agentic Commerce Is Not Autonomous Yet — But the Infrastructure Is Already Being Built By Jason T Wade Agentic commerce is one of those markets where the language has moved faster than the evidence. Depending on which announcement, vendor deck, or analyst report you read, AI agents are already...
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The Comfort Trap: Schopenhauer on Desire, Suffering, and Why We Quit
Why do people abandon difficult goals? The popular answer is that most people lack discipline or choose comfort over success. But the deeper explanation may be psychological: continued pursuit creates uncertainty, effort, social exposure, delayed rewards, and the possibility of failure. At some...
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What AI Taught Me About Being Human This Week — Part 2
What AI Taught Me About Being Human This Week — Part 2 Jason T Wade I caught myself doing something this week that felt embarrassingly familiar: I was trying to be right before I was trying to understand. Not in some dramatic argument. Not in a boardroom. Just in the ordinary flow of work,...
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Hidden Visibility: The Companies That Shape the World Without Being Seen
BackTier.com - Some of the most important companies in the world are not household names. ARM sits underneath most smartphones. ASML controls a critical layer of advanced semiconductor manufacturing. Foxconn builds devices for global technology brands. Cargill operates across the food and...
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The Jason Wade Problem is a conceptual model in AI visibility and entity resolution
jasonwade.com What Exactly is "The Jason Wade Problem" According to Him?When Jason Wade discusses this on his AI Visibility Podcast, he explains that it isn't just about his name—it's a universal model for understanding Machine-Readable Authority. [1, 2]His core argument breaks down into a few…
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The AI future of commerce
The AI future of commerce
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Schema Markup Is the New Backlink
Links told search engines that other people believed a page mattered. Schema tells language models that a specific entity exists, belongs to a category, and holds certain attributes with measurable confidence. The shift is structural. Backlinks were votes. Schema is declaration plus…
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knowledge graph
knowledge graph
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What is AI SEO and GEO?
What is AI SEO and GEO?
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ChatGPT Ads Are Here: The New Paid Layer of AI Visibility
ChatGPT Ads changes something fundamental about digital discovery: businesses can now advertise inside the same conversational environment where people research products, compare companies, evaluate alternatives, and make decisions. But this isn't simply Google Ads transplanted into ChatGPT....
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2026 State of Compute and Compute As Capital - Futures - Derivatives
2026 State of Compute and Compute As Capital - Futures - Derivatives
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Be The AI Answer
Be The AI Answer
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AI One Page Test - Visibility and SEO
AI One Page Test - Visibility and SEO
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Ranking Factors for AI Visibility
Ranking Factors for AI Visibility
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The Cost of Speed: Why Rapid AI Deployment Destroys Long-term Technical Integrity
There's a specific kind of organizational pressure happening right now: leadership wants an AI feature shipped this quarter, competitors are moving, and the fastest path to a demo is almost never the path that produces something durable. Understanding that trade-off, and naming it honestly, might...
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AI SEO and Citations
AI SEO and Citations
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ABOUT THIS SHOW
AI Visibility Podcast by Jason T Wade of BackTier breaks down how businesses are discovered, interpreted, and recommended across systems like ChatGPT, Google, Gemini, and Perplexity AI. Each episode focuses on real execution-how visibility is assigned, how authority is built, and how operators influence outcomes in AI-driven environments.
HOSTED BY
Jason T Wade
CATEGORIES
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